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How to Write an About Us Page

How to Write an About Us Page

Writing an effective and engaging About Us page involves finding the right balance between following digital marketing best practices while avoiding the formulaic. A good About Us page should establish your authority, outline your experience, and tell your company’s story in a way that showcases the brand’s unique personality, voice, …

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What Is Local SEO Marketing? – Best Practices & Importance

What Is Local SEO Marketing? – Best Practices & Importance

We’ve all heard it before, SEO (search engine optimization) is essential for your business. If you optimize your website according to local SEO best practices, you’re more likely to rank well in Google. Better rankings will drive more traffic to your website and subsequently through the front doors of your …

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Use SEO for Plastic Surgeons to Attract Your Target Audience

Use SEO for Plastic Surgeons to Attract Your Target Audience

Cosmetic surgery SEO has the potential to attract the right visitors at the right time. Using this proven marketing strategy has the potential to generate significant ROI by attracting only the most relevant audience to your practice. What Is SEO for Plastic Surgeons? SEO for cosmetic surgeons stands for “search …

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Traditional Marketing Vs. Digital Marketing – Differences and Benefits

Traditional Marketing Vs. Digital Marketing – Differences and Benefits

If you’re a business-savvy entrepreneur, you should know that marketing is the lifeblood of any business endeavor. A successful marketing campaign can ensure the enduring success of a business, but it can also drain your accounts and leave you hanging high and dry if you don’t know what you’re doing. …

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Google Advanced Search – Operators & Search Commands for Better Searching
How to Choose an SEO Company You Can Trust

How to Choose an SEO Company You Can Trust

As a small business owner, marketing may not be one of your core competencies. Sure, you’ve read up on some of the best small business marketing strategies that work for the other players in your industry, but that doesn’t mean you’re ready to do your own marketing. One complicated but …

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Average CTR for AdWords – What Is a Good CTR for AdWords?

Average CTR for AdWords – What Is a Good CTR for AdWords?

Marketing has always been an integral part of a business’ success. Therefore, it’s no surprise when we witness the continuous changes and developments that are taking place in the world of marketing. For a business owner or small business marketing manager, it’s important to ensure that sufficient attention is paid …

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How to Find a Website Designer That Exceeds Your Expectations

How to Find a Website Designer That Exceeds Your Expectations

Having a great website is imperative to your success — both in terms of design and functionality. Unfortunately, the reality is that many modern business owners do not have enough time to run their company while developing and managing their website. Owners often lack the knowledge and expertise to fully …

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6 Strategies for Marketing Your Small Business in Houston, TX

6 Strategies for Marketing Your Small Business in Houston, TX

Houston, Texas is a big city, and it’s one of the most competitive markets in the country to run a small business. Houston is home to more than 100,000 small businesses. With so much competition, finding loyal customers can be a real challenge. 6 Marketing Methods for Small Businesses in …

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