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Content Marketing Articles

Top Podcasts for Houston and Austin Business Owners

Top Podcasts for Houston and Austin Business Owners

Let’s be honest, traffic in Houston and Austin can be a bear. You live in Katy and work downtown Houston? Sitting in traffic on I-35 at 7:30 in the morning? You spend so much time stuck in traffic, you might as well put that time to good use. Exercise your …

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How to Create a Content Marketing Calendar for Your Business Blog

How to Create a Content Marketing Calendar for Your Business Blog

It’s no great secret that a good content marketing strategy will set you apart from the competition and entice your audience to stick around for future content.  From lead generation to customer engagement, creating relevant and useful content consistently can have amazing benefits for your business blog.   If your …

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How to Write an About Us Page

How to Write an About Us Page

Writing an effective and engaging About Us page involves finding the right balance between following digital marketing best practices while avoiding the formulaic. A good About Us page should establish your authority, outline your experience, and tell your company’s story in a way that showcases the brand’s unique personality, voice, …

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Use SEO for Plastic Surgeons to Attract Your Target Audience

Use SEO for Plastic Surgeons to Attract Your Target Audience

Cosmetic surgery SEO has the potential to attract the right visitors at the right time. Using this proven marketing strategy has the potential to generate significant ROI by attracting only the most relevant audience to your practice. What Is SEO for Plastic Surgeons? SEO for cosmetic surgeons stands for “search …

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Does Your Marketing End Where Your Sales Funnel Begins?

Does Your Marketing End Where Your Sales Funnel Begins?

When you think of marketing, what comes to mind?  Some of you may immediately think of branding, design, or advertising, but for most small, to mid-sized business owners, the term marketing is often interchangeable with lead-generation. Thinking of marketing and lead-gen as interchangeable isn’t necessarily a bad way of thinking …

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Top 5 Benefits of Business Blogging

Top 5 Benefits of Business Blogging

Today, having a company website is no longer enough to stand out among the thousands of competitors you compete with in the digital space. Blogging isn’t just a place to host your company press releases, it’s about providing valuable content to your future customers. What is Business Blogging? Business blogging …

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5 Ways You Should Be Using Video Marketing

5 Ways You Should Be Using Video Marketing

Did you know, internet video traffic is expected to be over 80% of all consumer traffic in the next four years? The digital landscape has constantly been changing for the last ten years. If by now you haven’t heard all the rage about video content, and how it can drastically …

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Winning In Search Engines with Influencer Marketing

Winning In Search Engines with Influencer Marketing

Influencer marketing is big with companies looking to reach people in new ways. After all, the average consumer is more marketing savvy than ever and it is easy to become “white noise.” More and more companies are looking for creative ways to reach their potential customers and effectively deliver their …

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7 Content Marketing Hacks from MARION

7 Content Marketing Hacks from MARION

Content marketing has become an integral part of many marketing plans, but if there is one thing that we know about content marketing is that it’s easier said than done. Continuously coming up with content that is relevant and engaging is not an easy task.  It takes patience, perseverance and …

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