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Social Media Marketing Articles

Trendjacking: Taking Advantage of Trends on Social Media [with Examples!]
16 Mobile Marketing Statistics to Help Improve Your Digital Marketing

16 Mobile Marketing Statistics to Help Improve Your Digital Marketing

If you’re not focusing on mobile website traffic, then you’re behind the times. 60% of consumers across the globe use their mobile devices as their primary source of internet access. Consumers today are savvier with mobile devices than ever before. It’s crucial that digital marketers and business owners alike adopt …

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10 Most Effective Social Media Campaigns of All Time

10 Most Effective Social Media Campaigns of All Time

A successful social media campaign isn’t easily defined. Usually, high rates of engagement and “going viral” are good indications of an effective social media marketing campaign. However, the most memorable and award-winning social media campaigns are set apart because of their creativity and innovation. 10 Best Social Media Campaigns Let’s …

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8 Easy Ways to Grow Your Company’s LinkedIn Page

8 Easy Ways to Grow Your Company’s LinkedIn Page

If your business is mostly B2B, LinkedIn is a necessary tool to connect with industry peers and potential clients. Whether you’ve just created a new LinkedIn company page or you’re looking for ways to grow your follower count, here are some LinkedIn company page tips to get you started. 1. …

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School Marketing Ideas for Private & Charter Schools

School Marketing Ideas for Private & Charter Schools

Schools, just like small businesses, can truly benefit from effective and engaging online marketing. Similar to most small businesses, schools usually provide services in a certain locality. Schools deal with branding and promotion, as well as the need for continuous recruitment. While a business may need to advertise to consumers, …

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5 Social Media Metrics Your Business Needs to Track

5 Social Media Metrics Your Business Needs to Track

Social media is an excellent way to bring new leads to your business and build reputation. However, it can be tricky to see exactly how social media is helping your business. Take the confusion away by learning how to measure social media effectiveness with five essential social media marketing metrics. …

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An Introduction to Marketing on The Most Popular Social Media Platforms

An Introduction to Marketing on The Most Popular Social Media Platforms

Facebook Active Users: 2.27 billion active users (as of September 2018) Year Founded: 2004 Most Popular With: Everyone   Facebook is the largest social media site in the world with a whopping 2 billion+ users. Most people are familiar with this platform but in case you aren’t, this platform allows …

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What is Content Curation for Business Social Media?

What is Content Curation for Business Social Media?

With the glut of competition out there doing everything they can to get as much engagement on their social media pages as possible, keeping your audience entranced with a never-ending flow of quality content has become a necessity. Coming up with original content on a regular basis isn’t an easy …

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Using SEO Vs. Social Media Marketing for Your Business

Using SEO Vs. Social Media Marketing for Your Business

The fight for online traffic has come down to two primary strategies — Search engine optimization (SEO) and social media marketing (SMM). SEO and SMM are both inbound channels, and they’re both used for content marketing purposes. So what’s the big difference between them and which should you use for …

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