In the words of billionaire tech mogul Bill Gates, “Content is king.” On the internet, knowing you need to produce content to build your brand is one thing, but finding and implementing a successful content strategy takes deliberate effort. A content planning calendar (also known as an editorial calendar) will …
Social Media Marketing Articles
Advertising on Google vs. Facebook: What to Expect from Each Platform
The Google Ads vs. Facebook Ads debate has been raging since both titans began offering the option to advertise on their platforms. The common belief has long been that brands must choose one over the other when plotting out their marketing goals. But the reality is that both platforms offer …
![What Is Social Media Management? [The Digital Marketer’s Guide]](https://www.marion.com/wp-content/uploads/2023/04/social-media-management.png)
What Is Social Media Management? [The Digital Marketer’s Guide]
With 4.76 billion people on social media — or more than half the global population — leveraging the medium in your digital marketing strategy is one of the golden tickets to a successful business. When used well, social media can encourage brand awareness, increase customer engagement, foster consumer loyalty, enable …
Creating a Social Media Marketing Funnel that Converts
Within the past decade, social media has become the go-to place for people to socialize, find local entertainment, and discover new products to buy. Consider that the average user now spends nearly two and a half hours on various social media sites every day, and a lot of that time …
MARION Named As One of the Best Web Designers in Houston
MARION Integrated Marketing is proud to announce that we have been featured as one of the Best Houston Web Designers by Expertise.com. The list “scored Houston Web Designers on more than 25 variables across five categories, and analyzed the results to give you a hand-picked list of the best.” About …
MARION Named As One of the Top Facebook Marketing Agencies in Houston
MARION Integrated Marketing is proud to announce that we have been featured as one of the Top Facebook Marketing Agencies in Houston by SocialAppsHQ. The list features “companies are not only the best in the field, but they’re also reliable and affordable.” About SocialAppsHQ SocialAppsHQ provides valuable services to further …
Tips for Getting Started with Marketing Services in Houston
Marketing services in Houston are a great way to get your brand out there. These services can help you multiply your reach and generate more revenue for your business. How? There are a number of ways that Houston marketing services can help you with your business, from SEO to social …
Why Outsourcing Is A Cost-Effective Way of Marketing Your Business
Outsourcing your marketing tasks can be a cost-effective way to market your business. Outsourcing has the potential to save you time, money, and resources when it comes to marketing. Oftentimes you will need outside help when it comes to marketing your business, but sometimes the best thing for you is …
Which Online Marketing Strategy Has the Biggest Impact on ROI?
Return on investment in digital marketing is an incredibly valuable business metric that should not be ignored. Several types of integrated marketing channels are available, from social media and email lists to paid ads and in-depth search engine optimization. In order to achieve consistent growth, companies must leverage these channels …