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Growing Your Corporate Identity with Integrated Marketing
Read more >: Growing Your Corporate Identity with Integrated MarketingCorporate brand identity is a key factor in the success of any business. A well-developed corporate identity can help differentiate your business from competitors, create trust and loyalty among customers, and increase brand recognition. What Is Corporate Identity? At the root of your corporate identity is your logo, your symbol to the world of what…
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MARION Announced as a 2023 Local Excellence Award Winner by UpCity
Read more >: MARION Announced as a 2023 Local Excellence Award Winner by UpCityWe are excited to announce that the MARION team has been recognized as one of the top B2B service providers of 2023 in Houston by UpCity! For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. Each year, UpCity analyzes and scores more than…
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Advertising on Google vs. Facebook: What to Expect from Each Platform
Read more >: Advertising on Google vs. Facebook: What to Expect from Each PlatformThe Google Ads vs. Facebook Ads debate has been raging since both titans began offering the option to advertise on their platforms. The common belief has long been that brands must choose one over the other when plotting out their marketing goals. But the reality is that both platforms offer unique benefits, and the smartest…
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![What Is Social Media Management? [The Digital Marketer’s Guide]](https://www.marion.com/wp-content/uploads/2023/04/social-media-management.png)
What Is Social Media Management? [The Digital Marketer’s Guide]
Read more >: What Is Social Media Management? [The Digital Marketer’s Guide]With 4.76 billion people on social media — or more than half the global population — leveraging the medium in your digital marketing strategy is one of the golden tickets to a successful business. When used well, social media can encourage brand awareness, increase customer engagement, foster consumer loyalty, enable businesses to remain relevant, and…
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10 Common Mistakes to Avoid When Rebranding Your Business
Read more >: 10 Common Mistakes to Avoid When Rebranding Your BusinessWhether you’re interested in expanding your brand into the international sphere or revamping your image to stay in step with the times, rebranding your business can provide many benefits. From broadening your reach to remaining relevant to increasing your revenue — all are possible if you commit to a sound rebranding strategy. And yet, as…
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Creating a Social Media Marketing Funnel that Converts
Read more >: Creating a Social Media Marketing Funnel that ConvertsWithin the past decade, social media has become the go-to place for people to socialize, find local entertainment, and discover new products to buy. Consider that the average user now spends nearly two and a half hours on various social media sites every day, and a lot of that time is spent shopping. As social…
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How to Build a Successful Word-of-Mouth Marketing Strategy
Read more >: How to Build a Successful Word-of-Mouth Marketing StrategyAs a business owner, you know how critical it is to have an effective marketing strategy. Marketing can make or break your organization. It can soar your company to faster growth than your competitors and help you stand out in your industry. While some businesses turn to digital and traditional marketing to reach new customers,…
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The Importance of Print Marketing in a Digital World
Read more >: The Importance of Print Marketing in a Digital WorldIn the digital age, it can be easy to forget about traditional marketing tactics such as print. However, print marketing remains an essential tool for businesses of all sizes. Print materials like flyers, brochures, and posters are still effective in communicating a company’s message to its target audience. So, if you want your business to…
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What’s The Difference Between Organic vs. Paid Search?
Read more >: What’s The Difference Between Organic vs. Paid Search?If there’s one thing 2023 has made us realize, it’s that there are numerous ways we can drive traffic to our websites and landing pages. Of course, it’s obvious that one of the best sources we can tap into for traffic is Google, but things start getting confusing when it comes to organic vs. paid…
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