Small to mid-sized business frequently pay a significant sum of money for a new website expecting their bottom line to increase shortly after launch. Unfortunately, without the right Katy SEO company, you inevitably find out that that influx of traffic never happens. You’re not seeing any new visitors, and your revenue remains stagnant. When it comes to digital marketing, an “If you build it, they will come,” mentality doesn’t work. You need local SEO services in Katy, TX that know how to create content that your target customer is actively seeking out.
Your website is just an online catalog without applying search engine optimization principles. Some web developers don’t take the time to learn the SEO fundamentals, and your site is poorly set up for organic search from the start. At MARION, our Katy SEO experts help make sure your website is listed wherever your target audience searches for information, products or services.
Our SEO Services
When we say “SEO,” we’re not talking about a one-size-fits-all package. At MARION, our Katy internet marketing services are broken into specific focus areas to help your business get found by the right people, for the right searches. Here’s how we do it:
On-Page SEO
This is the foundation of your search presence. Our on page SEO specialists optimize the content and structure of your web pages so they’re easy for both users and search engines to understand. That includes:
- Title tags and meta descriptions that increase click-throughs
- Proper header structure (H1s, H2s, etc.)
- Keyword-optimized content that sounds human, not robotic
- Internal linking strategies to guide users through your site
- Image optimization for faster load times and better accessibility
Technical SEO
This is the behind-the-scenes work that keeps your website crawlable, indexable, and fast. Our Katy technical SEO services include:
- Fixing crawl errors
- Improving site speed and mobile usability
- Setting up and managing structured data (schema markup)
- Creating and maintaining XML sitemaps
- Optimizing your robots.txt file
- Implementing redirects properly (and avoiding redirect chains)
Local SEO (Katy and Surrounding Areas)
For brick-and-mortar businesses or service-area companies, Local SEO services are a must. We help your business show up in map packs, “near me” searches, and Google Business Profiles. This includes:
- Google Business Profile optimization
- Local citation management (Yelp, BBB, Yellow Pages, etc.)
- Reputation management and review generation
- Local keyword research and targeting
- Location-specific landing pages
SEO Audits & Strategy Development
Before we dive in, we need to know what’s working and what isn’t. That’s why every project starts with a detailed audit. Our SEO audits cover:
- Competitive landscape analysis
- Keyword opportunity research
- Technical site health check
- Content performance review
- Link profile evaluation
If you’re a local business looking for better online visibility, our team knows how to help. We combine digital marketing and local SEO strategies to help Katy businesses grow through targeted internet marketing services.
What Does The Best Katy SEO Company Have to Offer?
Your target customers are using search engines to find information relevant to your company, they just don’t know about you yet. With the expertise of the Katy SEO marketing consultants at MARION, you will have the best chance to be found by your target customers, regardless of your industry, your size or your services. Our digital marketing company can tailor a strategy for your business, your audience, and the search phrases and keywords that are used to find products and services like yours.
A critical part of effective search engine optimization lies in the process. To make sure your website continues to perform at it’s highest potential and is crawled and indexed properly by search engines, our SEO experts use several metrics. Our key performance indicators, like organic traffic to your site, and engagement metrics like time on site and number of pages visited per session, are used to improve performance continually. By keeping track of these performance indicators, our Katy SEO services maximize relevant web traffic to your site, and help increase your conversions.
Who We Work With
Our Katy SEO services are built for businesses that sell specialized products or services and face complex, competitive markets. These are the industries where we do our best work:
- Industrial manufacturers
- Oil & gas service companies
- Construction & infrastructure firms
- Professional services
- Specialty B2B companies
If your industry doesn’t rely on impulse buys and needs more than a flashy homepage to earn trust, we’re the right fit.
Contact an SEO Agency in Katy, TX, Today
With 40+ years in the digital marketing industry, you can count on our search engine optimization experts to help your website be found by the most relevant users. At MARION, we work closely with our clients using proven search and analytical data to ensure we use the best and most effective optimization strategies possible.
Looking to go beyond SEO? MARION also offers digital marketing services like web design, content creation, link building, and local search optimization…all designed to boost search engine rankings, grow website traffic, and support strong digital marketing strategies for your Katy business.
Contact us today to learn more about our local SEO company in Katy, TX.