Category: Digital Marketing
Digital marketing covers a wide variety of areas, from social media and content to SEO and strategy. We cover all of these topics and more in our digital marketing archive. Stay tuned for the latest insights!
-
4 Must-haves in Your Marketing Plan for Small Business
Read more >: 4 Must-haves in Your Marketing Plan for Small BusinessBusiness owners spend so much time establishing a company’s unique selling proposition that they often convince themselves that the company is, in fact, so unique that their marketing plan must be truly unique as well. On the flip side, business owners often get lost in the hunt for leads and …
-
6 Common SEO Mistakes Affect Your Rankings
Read more >: 6 Common SEO Mistakes Affect Your RankingsIt’s hard to be number one. It’s hard to get there, and it’s hard to stay there. It’s true whether you are talking about sports, business, or how well your website shows up in search results. In fact, the better optimized your site is, the harder it becomes to optimize …
-
How to Hack the Facebook Algorithm to Your Benefit
Read more >: How to Hack the Facebook Algorithm to Your BenefitHave you ever wondered why, every time you log onto Facebook, you typically see the same people, groups, and company pages showing up repeatedly on your News Feed whereas other people and pages you may be following are never there? Or maybe you’ve got a business page that has over …
-
How To Respond To Negative Feedback Online
Read more >: How To Respond To Negative Feedback OnlineYour social media account is the most public facing component of your brand. When managed properly, each social media platform can offer endless growth possibilities for your business. However, as anyone who has spent a great deal of time on social media knows, it’s not cute kittens and rainbows all …
-
Does Your Website Pass The Performance Test?
Read more >: Does Your Website Pass The Performance Test?Your website is a vehicle for delivering your marketing message, selling your products, and communicating with your target audience. And like any other vehicle, your website needs to be properly built and well maintained to perform at its best. In this post, we will look at several tools that you …
-
7 Content Marketing Hacks from MARION
Read more >: 7 Content Marketing Hacks from MARIONContent marketing has become an integral part of many marketing plans, but if there is one thing that we know about content marketing is that it’s easier said than done. Continuously coming up with content that is relevant and engaging is not an easy task. It takes patience, perseverance and …
-
Your Complete Guide to The Inbound Marketing Methodology
Read more >: Your Complete Guide to The Inbound Marketing MethodologyAs a business owner or marketer, you know you must tap a number of resources, implore several strategies, and take advantage of many tools to attract your target audience to your brand and convince them to become customers. Online marketing became a core consideration in every marketing plan beginning in …
-
Are Keywords Still Important for SEO?
Read more >: Are Keywords Still Important for SEO?Words, and more specifically written words, have a lot of meaning. They can describe simple ideas or convey complex concepts. They are at once regional and universal. Written words are increasingly how we interact with each other and what allows us to live in an informational world without borders. So, …
-
3 Compelling Reasons To Collect Email Addresses
Read more >: 3 Compelling Reasons To Collect Email AddressesCollecting email addresses should be a foundational part of your online marketing strategy. Email marketing services remain a very effective way to build brand equity, engage your target audience, and increase revenue. Every day, clever marketers and developers are devising new ways in which you can leverage the email addresses of …