Whether you are conducting research or would like to perform a technical SEO audit of your website, there are advanced search methods that you can use for better results. The following Google search tips can improve the specificity of your results, and help you get the answers you need without …
Digital Marketing Articles

How to Choose an SEO Company You Can Trust
As a small business owner, marketing may not be one of your core competencies. Sure, you’ve read up on some of the best small business marketing strategies that work for the other players in your industry, but that doesn’t mean you’re ready to do your own marketing. One complicated but …

Average CTR for Google Ads – What Is a Good CTR for Google Ads?
Marketing has always been an integral part of a business’ success. Therefore, it’s no surprise when we witness the continuous changes and developments that are taking place in the world of marketing. For a business owner or small business marketing manager, it’s important to ensure that sufficient attention is paid …

6 Strategies for Marketing Your Small Business in Houston, TX
Houston, Texas is a big city, and it’s one of the most competitive markets in the country to run a small business. Houston is home to more than 100,000 small businesses. With so much competition, finding loyal customers can be a real challenge. If you’re looking for marketing strategy help …

SEO vs SEM: How To Do Both
**Post Update** I composed a new SEO Rapper song called, #SEOvsSEM that should help drive home the point. Check it out. As an SEM specialist, much time is spent doing search engine optimization and managing pay per click ads. Both forms of search engine marketing require a certain level of …

3 Advantages of Using Advertising Agencies for Your Business
If you’re a business owner, you know that it’s tough to reach your intended audience. Without a strategic advertising plan, you will never achieve sustained growth. Because it’s such a complex and sophisticated industry, many developing businesses are not able to effectively maintain a productive advertising schedule. This is a …
Use SEO for Plastic Surgeons to Attract Your Target Audience
Cosmetic surgery SEO has the potential to attract the right visitors at the right time. Using this proven marketing strategy has the potential to generate significant ROI by attracting only the most relevant audience to your practice. What Is SEO for Plastic Surgeons? SEO for cosmetic surgeons stands for “search …
Top 5 Benefits of Business Blogging
Today, having a company website is no longer enough to stand out among the thousands of competitors you compete with in the digital space. Blogging isn’t just a place to host your company press releases, it’s about providing valuable content to your future customers. What is Business Blogging? Business blogging …
7 Small and Mid-Sized Business Marketing Trends for 2017
There are many questions and undoubtedly surprises in store for 2017. Part of the fun of the new year for marketers is making predictions regarding what the next big thing will be. Small to mid-sized businesses, however, may find that the hottest trends might not always be the most relevant …