Category: Branding
Looking to market your business? Look no further than our branding-related articles, where you’ll find things like how to design a business card, how to advertise a small local business and how branding and marketing are different. Our branding archives are full of helpful articles.
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How the Houston Rodeo’s Advertising Ropes in Crowds Year After Year
Read more >: How the Houston Rodeo’s Advertising Ropes in Crowds Year After YearThe heartbeat of Houston reverberates through the dust clouds kicked up at the Houston Livestock Show and Rodeo, an iconic event that consistently ropes in massive crowds year after year. As experienced marketing creatives in Houston, the team at MARION has had the privilege of witnessing firsthand the marketing brilliance …
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Texas Goes Mainstream: The Rise of Western Wear and Cowboy Core in 2024
Read more >: Texas Goes Mainstream: The Rise of Western Wear and Cowboy Core in 2024For decades, Texas has been synonymous with wide-open spaces, country music, and, of course, western fashion. But in 2024, our unique style has truly taken off. From fashion trends to chart-topping country albums, western wear is making its mark across the nation. Native Texans vs. National Trendsetters For native Texans, …
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Why Inclusive Marketing Matters
Read more >: Why Inclusive Marketing MattersReady to embrace diversity and representation in your campaigns to make a positive impact? Here’s everything you need to know about inclusive marketing and how it can really help your brand. Why Inclusive Marketing is a Smart Move Research shows that diverse and inclusive marketing campaigns lead to higher sales …
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Marketing Tips Inspired by the Met Gala
Read more >: Marketing Tips Inspired by the Met GalaMet Gala season is here — where fashion, art, and culture collide on the red carpet in a spectacular display of creativity and innovation. As marketers, we can learn valuable lessons from this iconic event, renowned for its bold statements, unforgettable moments, and celebrity-filled guest list. Marketing Secrets of the …
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How To Write An Effective Corporate Mission Statement (with Examples)
Read more >: How To Write An Effective Corporate Mission Statement (with Examples)Crafting an effective corporate mission statement is a cornerstone of defining a company’s identity, purpose, and values. It not only communicates to stakeholders, including employees and customers, but also sets the tone for the company’s culture and strategic direction. What Is a Corporate Mission Statement? A mission statement is a …
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Buc-ee’s Billboards & the Art of Roadside Marketing
Read more >: Buc-ee’s Billboards & the Art of Roadside MarketingIn a world where ads change faster than you can say “billboard,” Buc-ee’s has it all figured out. They’ve made billboards not just a pit stop for information but a part of the adventure. And honestly, who wouldn’t want to pull over for a beaver promising the best restrooms and …
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The Apple Formula: Unlocking the Secrets of Successful Product Launch Events
Read more >: The Apple Formula: Unlocking the Secrets of Successful Product Launch EventsApple, a name synonymous with innovation, has a rich history of product launches that have shaped the tech landscape and consumer culture. These events have become iconic not only for their unveiling of groundbreaking products but also for their masterful marketing strategies. Let’s take a journey through time to explore …
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Navigating the Storm: Effective PR Messaging for Businesses During Hurricanes
Read more >: Navigating the Storm: Effective PR Messaging for Businesses During HurricanesHurricanes and other natural disasters can strike unexpectedly, causing disruptions that challenge even the most prepared businesses. Amid these challenges, effective public relations (PR) plays a crucial role in maintaining client relationships, showcasing resilience, and fostering community support. In this guide, the marketing experts at MARION closely examine the art …
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Analyzing the Success Story of Taylor Swift’s Eras Tour Marketing
Read more >: Analyzing the Success Story of Taylor Swift’s Eras Tour MarketingTaylor Swift, the queen of reinvention, has once again left the world in awe with her groundbreaking Eras Tour. As she gracefully transitions from one era to another, Swift’s ability to captivate audiences through her music and storytelling is undeniable. However, behind this seamless transformation lies a team of marketers …