We’re changing it up, here at Marion. We’ve re-formatted our news- letter to increase the frequency of each edition and provide you with access to more topics that impact your marketing and advertising.
Let us know what you think!
Marion Goes Mobile
with Mobile Web
Design Services
According to a recent study, smartphones made up 31 percent
of the mobile device market in the fourth quarter of 2009, up
from 23 percent in the last quarter of 2008. And most of the
growth in smartphone penetration can be attributed to the
adult consumer. So, what does this mean for business?
Because of this huge, quick shift in demographics and advances in technology, it is getting to the point that every company will eventually need a mobile website. People are beginning to expect information to be instantly at their fingertips, and having a mobile website can give your audience the information they want and help you gain the leading edge over your competition.
The Marion Group now offers custom mobile web design that allows your new mobile website to have the same graphical treatment of your “regular” site. However, your mobile site should be “skinny” – minimal images, only necessary content, the quickest and easiest way to contact you and maybe a map of your location.
By keeping your mobile site “skinny”, you can decrease the load time of your site on the user’s mobile device, creating faster messaging, easier navigation and minimal scrolling.
Check out Marion’s mobile site by going to marion.com on your mobile device.
If you are interested in learning more about creating a mobile website for your company, contact Marion at 713.623.6444 or email us.
Find Out What Else Marion Has Been Up To...
This New Website Promotes
Dealer Sales and Service
So, how do you build a website that drives sales to other companies? Find out how Marion created an interactive county-based map for Kobelco Cranes North America that allows users to find an authorized Kobelco dealer in their county.
Marion Designs 2009
Year-End Review
Learn more about how Marion was able to take technical information, like that in DISA’s year-end review, and graphically represent it in a creative and attractive way.
What Smartphones
Do Your Customers
Use?
iPhone
: Tech-obsessed, wealthy (highest percentage of users rake in more than $100,000), less likely to have kids (62% don’t) and are an active bunch.
BlackBerry
: The typical user is a “salt-and-pepper” businessman who uses the phone primarily for email and messaging. He doesn’t surf the web much and doesn’t use many apps, save a few utility programs.
Android
: It’s growing fast, so these stats can change, but for now, it’s a phone for geeks – 73% of its users are male and 33% are single.
Palm
: Most popular with older users who advertisers assume were fans of the old Palm Pilot – but there are fewer and fewer
of them. Its smartphone market fell from 8.3% to 6.1% from September to December 2009.
Demographics courtesy of Advertising Age
The Art of Captivating
Brochure Design
What’s the best way to keep your company brochure out of your potential customer’s trash can? Strategic planning and professional design can help, but what questions should be considered when designing a brochure? We’ll tell you.
Find Your Brand Identity,
Don’t Let It Find You
Does your logo reflect the nature and spirit of your company in a positive way? Does it clearly identify who your company is? Learn more about how Marion can provide your company with a logo design.
The Latest in Internet Marketing
DOTCOM Turns 25!
Find out some fun facts about “.com”
Microsoft & Yahoo! Get in
the Paid Ad Bed Together
This not-so-scandalous affair might make it easier to manage your online campaigns.
Google Still the King
of Search
Google accounts for 72.25% of all U.S. searches. Did anyone else even put up a fight?
