This is The Marion Group’s Newsletter to business people such as you who
are looking for ways to grow your business. We hope to share with you, new
ideas and marketing opportunities to achieve your business goals quickly
and economically, in print, multimedia and on the Web.


Launch Your New Product or Service to
1000s of Prospects in 5 to 10 days
ECONOMICALLY and QUICKLY
If you have a search engine optimized Website, you can launch a new
product or service to 1000s of customers in less than two  weeks and do it economically. Here are the steps:
1) Determine QUANTITATIVELY what keywords customers are actually
using to find the product or service, not what you imagine the keywords would be. Marion uses three ways to quantify keyword activity.
2) Create a dedicated, search engine optimized page on your site.
Optimize the page for keywords in the URL, page title, META tags,
<h> tags, page text, alt tags, etc.
3) Get listed in Yahoo!’s search results using Overture’s new Site Match
for paid inclusion.
4) Use Overture and Google services for purchasing sponsored listings.
5) Email blast the message to your customer email list and the list of
prospects that you have harvested from your site. You have these lists, right?

If you are interested in optimizing your site for search engines so that you can launch new products and services economically and quickly, call Aaron at 713 623 6444.


Top 10 Ways to Determine
If Your Site is Search Engine Optimized
Learn how you can tell at a glance if your site or your competitors’
sites are optimized.  Marion has created a list of 10 easy ways for you
to determine if your site will get high ranking on search engine searches.
It is critical that not only your Home page is optimized, but each of your
product and service pages as well.

To get your copy of the Top Ten, simply reply to this email.


What’s a Pocket Folder?
Words cannot express as well as this ANIMATION
what a Marion Pocket Folder is all about:
Click here


POST CARDS - The New POWER in Direct Mail

Classical direct mail with a four-color multi-page brochure with or
without an envelope and heavy-duty postage is expensive and usually the results are disappointing. Customers have "wizened up" and can spot them a mile away. Who wants to open the envelope, read the brochure and find out they are not interested? A waste of time! They get put off of even looking at the next piece. Result - expensive work gets tossed without being read! YOUR marketing dollars are wasted.

Enter the post card. They are quick and economical to produce. Better yet, a quick read for the customer. In fact, if the text is brief and to the point, it is impossible for the reader not to get your message.

If you are interested in a direct mail program, call Aaron or Chris
at 713 623 6444, or reply to this email.


THERE MAY BE GOLD IN YOUR CUSTOMER LIST
Marion recently produced an opt-in newsletter to remind a client’s
customers of a regularly scheduled monthly service that he provided.
The newsletter also referenced his new services. The emails came from three sources:
1) Visitors to his Website who filled in a simple form to request alerts
announcing the date of the monthly service two weeks in advance of the actual event.
2) Leads harvested from his site. Marion reviews and archives
copies of all leads coming from this site to track site activity,
to measure conversions (see below), and to archive for security.
3) His database of all customers, current and PAST, taken from his Outlook.

The total list was 750 e-mails.

The results were phenomenal. Not only was his monthly service booked
completely, customers from whom he not heard for a long time were
calling for his new services. He is now thinking of adding more staff to
handle the increased load.

If you are interested in an e-mail message program, give us a call at
713 623 6444 and ask for Aaron, or reply to this email.


 Some of the Services Provided By Marion
  • Graphic Design – Logos – Pocket Brochures – Catalogs
  • Website Design – Search Engine Optimization – Internet Marketing
  • Writing – Technical – Creative – Scientific
  • Flash animations and presentations
  • Printing
  • Annual Reports
View complete list of services:
http://www.marion.com/services.htm


At Marion, we are always looking for ways to make our customers
more successful.

Regards

Aaron Ellisor
President
The Marion Group
713-623-6444 ext 101
2900 Weslayan, Suite 150
Houston, Texas 77027
www.marion.com
aaron@marion.com