This is The Marion Group’s Newsletter to business people such as you who
are looking for ways to grow your business. We hope to share with you, new
ideas and marketing opportunities to achieve your business goals quickly
and economically, in print, multimedia and on the Web.


Search Engine Behavior EXPOSED!

A recent iProspect study revealed that there are four distinct types of search engine user behaviors. Compare what they found (in descending order below) to your own behavior.

Do you:

1.

Scan the first few results and then click on one?

2. Glance at the top few results and then look through more results more carefully?
3. Carefully read through all the results on the first page before clicking one?
4.

Carefully start reading through the results from the top down and click on the first one that appeals to you?

 

Men appear to go further into the search results than women (44% of women looked ONLY at the first page of search results compared to 37% for men who did the same).

Both men and women prefer natural search results to paid listings, but women were more likely than men to click on paid listings.

Bottom line - optimize your Website to get higher rankings in organic search results and appeal to all behaviors.

Get searchers behaving the way you want them too. Get them EXPOSED to your site! Call Aaron for The Marion Group's search engine optimization services at 713-623-6444 or respond to this email.


When Words Fail…
There's Always Animation

Need to explain a complex technology or service without writing several volumes of explanation? For this year's OTC, The Marion Group produced a series of 3-D animations for Tenaris Pipeline Services that were inserted by
Tenaris' own in-house services into a Flash presentation. The links below show some out-takes from the 3-D animations as stand alone elements
(the entire animation would take too much memory!). The resolution (sharpness of the image) has been reduced by 50% to accommodate the limitations of the web.


Welding Solutions and
Tubular Accessories for Deep Water

Cold End Sizing
Double Jointing
Cathodic Protection

You can learn more about Tenaris Pipeline Services by visiting www.tenaris.com/pipeline.

If you need to turn a complicated concept into simple 3-D imagery,
call Aaron at 713-623-6444 or respond to this email.


Printing
Emergency
?

Transcript of EPS (Emergency Printing Services) call...

Friday 8:30 a.m. Call:

Customer: I just got approval for the final electronic version of our
4-color, 8-page brochure and I need it on Monday afternoon for the
trade show. Can you do it? Or else I am toast.

The Marion Group: Hold the jam! Yes, we can do it!

Customer: But it has to be done on our corporate standard paper!

The Marion Group: No problem.

Customer: Our Internet connection is down.
Can you pick up the files?

The Marion Group: I'll be there in an hour.

Monday 3:00 p.m. Call:

Customer: I'm calling from the show.
The brochures look sweeeet! Thank you.

The Marion Group: No problem. Let's do it again sometime.

The above is just another way of saying that The Marion Group can handle your emergency printing needs: brochures, post cards, forms etc. Just call Aaron at our EPS number at 713-623-6444 or respond to this email.


LOGO of the Month

This logo will take you up, up and away.

Want to fly in a beautiful balloon?
Visit: Texas Air Adventures

Prefer a logo? Call Aaron at
713-623-6444
or respond to this email.


"Making Cancer History"

The Marion Group was recently honored when the M.D Anderson Cancer Center asked us to design and produce a "coffee-table" quality capital campaign brochure for them. The introduction states the brochure purpose:

"The brochure describes some of the most promising research being conducted by scientists and clinicians at M.D. Anderson. It also demonstrates the continuing critical role of private philanthropy in assuring that progress against cancer will be made more rapidly in the years ahead."

Writer: Mary Jane Schier
(University of Texas Editor)
Photography: F. Carter Smith (Freelance)
Illustrations: M.D. Anderson
Graphic Design, Production
and Printing:
The Marion Group

Matte finish (smudge resistant)
Size: 8 ¾ x 11 ½
Paper: Cover-weight throughout
Pages: 20 plus cover

Binding: Perfect bound (glued)
Die cut corners



(Yes, that's the 41st president on the left!)

Make some history of your own. Get Marion to produce a quality brochure for a capital campaign, to showcase your corporate capabilities or to promote sales. Call Aaron at 713-623-6444 or respond to this email.


 Some of the Services Provided By The Marion Group
  • Graphic Design – Logos – Pocket Brochures – Catalogs
  • Website Design – Search Engine Optimization – Internet Marketing
  • Writing – Technical – Creative – Scientific
  • Flash animations and presentations
  • Printing
  • Annual Reports
  • Video
View complete list of services:
http://www.marion.com/services.htm

Regards

Aaron Ellisor
President
The Marion Group
713-623-6444 ext 101
2900 Weslayan, Suite 150
Houston, Texas 77027
http://www.marion.com
aaron@marion.com