Tag Archives: Mobile Marketing
QR Codes & Mobile Web Design, The Dynamic Duo
QR code usage without amobile-friendly websitelinked to it is like Batman without Robin. Sure the dark knight can fight crime without him, but it’s best when they’re together. Continue reading →
QR Code Spotting at Best Buy
Popular techno-toy retailer, Best Buy implemented QR codes in their retail marketing strategy this September. Although American consumers have yet to fully adapt to QR codes it seems like a smart choice to be the first-mover given current technological and … Continue reading →
Shorten Your Links to Expand Your Marketing
If you’re a social media user, you’re probably familiar with URL shortening (also known as link shortening or shortlinks). These services – like bit.ly and TinyURL – allow you to take long links (like http://marion.com/blog/index.php/2010/10/01/bing-and-yahoo-back-in-the-game/) and turn them into much … Continue reading →
The Power of the PURL and Mobile Marketing
…No, not the lovely, spherical gems, but valuable nonetheless. PURLs are Personalize URLs (or microsites). A person enters their PURL into a browser and they are taken to a web page or microsite customized just for them. Typically used in … Continue reading →
Building Your Mobile Presence
Like with any marketing “endeavor”, before you can begin “construction” on your mobile presence, you should first build a solid foundation with a mobile strategy. Determine your target audience, the best ways to target them and what type of experience you want them to have. Continue reading →








